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Your Mum’s On Tiktok, our newest trend report
  • How brands have gone viral on TikTok
  • The fastest growing communities to tap into
  • Our Golden Rules of TikTok
  • Our TikTok Playbook
  • Best practices
  • & muuuuuch more
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      we’re experts in bringing brands onto TikTok
      we can help bring yours on too
      We land and scale
      brands on TikTok

      TikTok is moving with velocity.

       Our strategies do the same.

      We help brands activate their communities on this rapidly-evolving platform.

      Learn how we
      can do the same
      for yours
      Get in touch

      We land and scale brands on TikTok, helping them master the formats to share and own unique cultural moments

      TikTok is moving with velocity. 
Our strategies do the same. 
We identify all the communities
you need to reach and how

      We help brands activate their communities on this rapidly-evolving platform.
      Learn how we can do the same for yours

      So how does it work?
      flexible options to fit your brand’s needs
      LAUNCH IT 🚀
      A 5 month engagement that covers everything needed for a brand launch on TikTok
      • A comprehensive launch strategy
      • Monthly concepting
      • 8-14 pieces of content p/m
      • On-location content production
      • Talent casting and management
      • Project management
      • Insights & Reporting
      10k
      Followers
      5
      Month
      Push to Start
      RUN IT
      A monthly engagement, supporting on content production - best for brands who are already on TikTok
      • Monthly concepting
      • Production of 5-12 TikToks p/m
      • Talent casting and management
      • Project management
      • Filming & post-production
      • Copywriting & a content plan
      • On-location content production
      Your brand, winning on TikTok
      Push to Start
      LAUNCH IT 🚀
      A 5 month engagement that covers everything needed for a brand launch on TikTok
      • A comprehensive launch strategy
      • Monthly concepting
      • 8-14 pieces of content p/m
      • On-location content production
      • Talent casting and management
      • Project management
      • Insights & Reporting
      10k
      Followers
      5
      Month
      Push to Start
      RUN IT
      A monthly engagement, supporting on content production - best for brands who are already on TikTok
      • Monthly concepting
      • Production of 5-12 TikToks p/m
      • Talent casting and management
      • Project management
      • Filming & post-production
      • Copywriting & a content plan
      • On-location content production
      Your brand, winning on TikTok
      Push to Start
      OK COOL’s six Golden Rules for TikTok
      • 1. HUMAN
        Brands behave like humans on TikTok. We humanize brands to ensure their personalities shine on the platform.
      • 2. CREATOR LEAD
        Creator-led: Creators are the driving force behind TikTok. We help brands navigate the Creator Marketplace and have an extensive network of our own Creator talent spanning all interests and communities to help grow your brands
      • 3. MUSICALLY DRIVEN
        Musically-driven: TikTok is a ‘sound-on’ medium. We create high quality, bespoke, memorable, ownable tracks for our clients on TikTok — infectious “15 second hits” that maximise the chance that TikToks will go viral, inspire mimicry, supercharge brand awareness and product sales
      • 4. UNEXPECTED
        There is a whole new universe of filters, effects, transitions and editing styles to navigate on TikTok. We know how to employ different effects to make TikToks pop. We aim to ensure all our TikToks “inspire creativity and bring joy”.
      • 5. AUTHENTICITY
        TikTok rewards quality and creativity. We understand how to take advantage of the TikTok algorithm and its content graph to allow our team of creative strategists and editors to develop concepts that are entirely bespoke to TikTok
      • 6. TARGETED
        From Top View to Branded Hashtag Challenges, we help brands navigate ad formats. We buy the ads, we understand how to reach your audience and we can even secure your @handle for you
      We aren’t just a
      ‘TikTok agency’
      We are
      TikTok’s agency
      we’ve helped drive TikTok’s success
      see how
      LET’S HAVE SOME FUN