INSTAGRAM
Official Creative Partners to Instagram

INSTAGRAM

Official Creative Partners to Instagram

INSTAGRAM

THE BRIEF

Instagram knew that OK COOL was the only agency capable of teaching two of its most important audiences how to master the platform. 

WHAT WE DID

OK COOL helped Instagram define how Creators and Athletes build their personal brands on the platform by defining best practice and creative strategy for each account (@athletes and @creators). 

THE OUTCOME

Creative strategy, talent partnerships and swag to support the global rollout of features including @Creators @Athletes and Reels.